St. James is an iconic central London district nestled in the West End between royal palaces and parliament. The area started as a 12th century leper hospital before being overtaken by St. James’s Palace and then split off from Green park to create aristocratic residences in the 17th century. St. James is mainly commercial space today, with luxury retailing and dining.
During the 19th century, St. James became known as Clubland with the rise of gentlemen’s clubs in the Pall mall area. Since then, it has been renowned for posh men’s clothing and retail shops, including shirtmakers and tailors on Jermyn Street. Upmarket shopping in St. James also includes fine wine merchants, high-end antique markets, innovative art galleries, and even cigar retailers on St. James’s Street. The larger district is centered on St. James Square, which has since shifted to mainly commercial office space to rent, with Christie’s auction house on King Street and the Haymarket and Her Majesty’s Theatres in the Haymarket area.
This village in the centre of London has some of the highest prices for commercial properties for rent in the world, but it is an area on the rise. With the regeneration of St. James’s Market, the district will welcome over 250,00 square feet of restaurants, retail units to let, and offices to let around a new public square. Established companies looking to cultivate a more sophisticated brand will gain the most from investing in this, one of London’s most exclusive neighborhoods.