Soho is an area of the City of Westminster and part of the West End of London. While long established as an entertainment district. Since the 1980s, Soho has undergone considerable gentrification and become a hotspot for leading film and media companies.
In the 1950s, this area was a bohemian hotspot for beatnik and jazz culture, but it has since become a fashionable, upmarket district with a vibrant nightlife. Soho has the highest density of restaurants, cafes, clubs, and bars in central London, including historical establishments like the famous jazz venue, Ronnie Scotts. You’ll also find tasty patisseries, independent Soho shops of fashion on Carnaby Street, and record shops on Berwick Street. This upmarket district also includes the stylish gay village on Old Compton Street and the hub of London’s media world.
Much of the recent developments in Soho are built around the endless entertainment and many advertising, television, radio, and production companies in the area. For instance, the 45-million-pound Soho Estates project is transforming Brewer Street with 50,000 square feet of glass-fronted office blocks for sale, along with retail units to rent and restaurant spaces. As the heart of Soho is redeveloped, the value of commercial property for sale will rise, so now is the time to invest in Soho property.